A data blog about where people are spending their money.
Interesting insights about how people are ‘talking’ with their dollars.
And about what can you learn by looking into transaction data?
The Mind-Reading Retailer: Harnessing Consumer Transaction Data
Retailers often wonder about the whispers of wallets and what each swipe of a card means. Facteus offers a lens into this otherwise invisible space, giving retailers better eyes on the full spectrum of a customer's shopping journey.
Leveraging Transaction Data for Competitive Benchmarking in Retail
Competitive benchmarking enables retailers to compare their performance, strategies, and practices with industry peers or best-in-class companies. Here’s how.
Transaction Data for Share of Wallet Analysis: Empowering Retailers to Know Their Customers Better and Boost Business Performance
Here’s how transaction data can be used for share-of-wallet analysis, with concrete examples of how businesses can benefit from this valuable information.
Leveraging Transaction Data for In-Depth Trade Area Analysis: Uncovering Consumer Spending Patterns
Transaction data can elevate trade area analysis, giving retailers a better understanding of a customer base. That can inform decisions regarding store locations, product selections & marketing approaches.
Harness the Power of Consumer Transaction Data: Analyzing Cross-Shopping Behaviors for Business Success
Dive into the concept of cross-shopping, its significance & how Facteus can help businesses uncover valuable insights from consumer spending data & credit card spending data.
Home DIYers Cross Shopping Brand Loyalty
Home DIYers & pros still prefer Home Depot as their top choice for materials and supplies, according to the latest credit card & sales transaction data. Guess who comes in second? It’s NOT Lowe’s.
Consumer Spend Trends - Christmas Shopping
Consumer spending was STRONG over the 2021 holiday season, the latest transaction data reveals. Here’s why & what the data revealed.
Walmart Black Friday Spend Trend Results
Walmart's Black Friday 2022 spend level was slightly up from 2021, sales transaction data reveals. Does that mean Walmart will be a go-to retailer for holiday shopping? Find out now.
Target Spend Trends Black Friday Results
Target's Black Friday dipped from last year's spend level, customer data reveals. Here's what that could mean for the upcoming holiday season.
Best Buy Black Friday Performance Results
Best Buy's Black Friday looks like they dipped from last year, alternative data and customer spending data show. Find out if this may be due to inflation, layoffs, or other factors.
Instacart & Grocery Delivery is Here to Stay
We’re spending nearly 4X more with Instacart than in 2019 pre-pandemic times, alternative data trends show.
US Inflation Affecting Grocery Bills?
Grocery store transactions have surged recently, credit card & customer spending data shows. Here’s how much grocery spend has increased & what insights we can glean from the alternative data.
Indexed Coffee Spend by Generation
Gen Z & Millennial coffee spending increased while Gen X & Boomer coffee spending decreased, the alternative data reveals. Here’s what’s behind these numbers & what insights you can glean from them.