INSIGHTS ON CHANGING CONSUMER BEHAVIOR
Our newest product, Enlightmint, gives you access to the same transaction insights behind our Consumer Economic Impact reports, delivered via a SaaS platform with a powerful, intuitive, Tableau-based user interface. As states begin to re-open or ease restrictions, state or urban-specific analysis can provide unique insights into the dynamics of an ever-changing consumer economy.
To learn more about this geographic update and to register for your free 14-day trial, visit www.enlightmintdata.com.
FIRST REPORT: May 20, 2020
While there remains a fair amount of uncertainty with the economy under the COVID-19 pandemic, we are seeing some signs of improvement in consumer spending in our latest FIRST Report. For the first time since the pandemic started, the overall restaurant industry improved more than the fast food segment, showing that people are slowly returning to sit down restaurants in some regions of the country that have eased restrictions. The lodging industry also seems to be improving a bit, likely also because of the easing of restrictions. Discount stores remain a strong category, as does the home supply store market; and Amazon continues to grow at an impressive pace, suggesting that online commerce may be getting a sustainable bump from this crisis.
FIRST REPORT ARCHIVE